CSR CSR

At the "K" Line Group, the objective of our corporate social responsibility (CSR) activities is to embody our Corporate Principles. To fulfill our social responsibilities, we are taking a number of steps in accordance with our Charter of Conduct for "K" Line Group Companies to meet the expectations of stakeholders all over the world.

Objective and Mission of our CSR Activities

At the "K" Line Group, the objective of our CSR activities is to embody our Corporate Principles. Therefore, we made "Synergy for All and Sustainable Growth" as the principle theme of our medium-term management plan, "K" LINE Vision 100 KV 2010," and engage in management under the three basic objectives of "borderless management through the best and strongest organization," "proper allocation of strategic investment and management resources," and "improvement of corporate value and complete risk management" based on the two basic principles of "establishment of a firm structure for managing the safety of ship navigation and cargo operation" and "activities to promote environmental protection." We recognize that the concept of CSR comprises two elements: a company's social responsibility and its social contribution. We base our CSR activities

Basic Policies in promoting CSR activities

Social Responsibility:

We observe laws and regulations, respect social precepts, engage in fair business activities, and strive to ensure safety in navigation and cargo operations and environmental preservation.

Social Contribution:

We contribute to society through the business activities of our Group and proactively as a good corporate citizen.

We have adopted the following Charter of Conduct for "K" Line Group Companies as standards of behavior for the entire Group. Also, each one of our Group companies has established its own Implementation Guideline for the Charter of Conduct. The Guideline stipulates specific actions each company should take, in accordance with the legal system of the country where it is located, as well as the type and area of its business.

Charter of Conduct :"K" Line Group Companies

Kawasaki Kisen Kaisha, Ltd. and its group companies (hereinafter "K" Line Group) reemphasize that due respect for human rights and compliance with applicable laws, ordinances, rules are the fundamental foundations for corporate activities and that group companies' growth must be in harmony with society and therefore we herein declare to abide by "Charter of Conduct" spelled out below:

1.	Human rights
	The "K" Line Group will consistently respect human rights and well consider personality, individuality and diversity of its corporate members and improve work safety and conditions to offer them comfort and affluence.
2.	Compliance
	The "K" Line Group promises to comply with applicable laws, ordinances, rules and spirit of the international community and conduct its corporate activities through fair, transparent and free competition.
3.	Trustworthy company group
	The "K" Line Group continues to pay special attention to safety in navigation, achieving customer satisfaction and garnering trust from the community by providing safe and beneficial services.
4.	Environmental efforts
	The "K" Line Group recognizes that global environmental efforts are a key issue for all of humanity and that they are essential both in business activities and existence of the company and therefore we are committed to a voluntary and proactive approach to such issues to protect and preserve the environment.
5.	Disclosure of corporate information and communication with society
	The "K" Line Group will protect personal information, properly manage corporate information and disclose corporate information timely and appropriately, widely promoting bi-directional communication with society including shareholders.
6.	Contribution to society
	The "K" Line Group as a Good Corporate Citizen will make ongoing efforts to contribute to social development and improvement and support employees' voluntary participation in such activities.
7.	Harmony in the international society
	The "K" Line Group will contribute to the development of international society in pursuance of its business pertaining to international logistics and related businesses, respecting each country's culture and customs.
8.	Confront anti-social forces
	The "K" Line Group will resolutely confront anti-social forces or organizations which may threaten social order and public safety.

The management of each "K" Line Group Company recognizes that it is their role to realize the spirit of the Charter and to set the pace that is to be followed by every employee in their company as well as by business partners.

In the event of any incidents in breach of this Charter, the management of respective "K" Line Group member company will demonstrate decisiveness to resolve the problem(s), conduct a thorough investigation to determine the cause and to take preventative measures.

Additionally, such management will expeditiously and accurately release information and fulfill their accountability to society.

(Adopted December 2006)

Implementation Guideline for Charter of Conduct (PDF96KB)

Please note that the Implementation Guideline is one that we "K" Line established on the

premise that all of our group companies will abide by it.

As a practical matter, group companies have their own guidelines conforming to their

respective country's regulatorial mandates, business field and area characteristics.

There is necessary but not fundamental difference in wording with theirs and that of ours.

Message from President Regarding EU Competition Law (PDF 135 KB)

CSR Promotion System

We have set up the CSR & Environmental Committee, which is chaired by the president. This Committee discusses and develops systems for promoting the CSR activities of the "K" Line Group and takes responsibility for operating the "Environmental Management System" developed pursuant to the "K" Line Group's Environmental Charter.

Under this Committee we have set up two sub-committees: the CSR Sub-Committee and the Environmental Sub-Committee. In addition, the CSR & Compliance Division of the General Affairs Group, which serves as the secretariat of the CSR & Environmental Committee,promotes CSR activities in cooperation with the Environment Management Division and other divisions of the company.

These organizations are integrated into our corporate governance structure.

(Please refer to the page of the "Corporate Governance".)

Relationship with Our Stakeholders

The businesses of the "K" Line Group operate on a global scale and are based on its relationship with an array of stakeholders, including shareholders, customers, suppliers, and local communities. Through our shipping business, we are striving to fulfill our corporate social responsibility to share prosperity and synergy with our communities.

We are making every effort to have the above stakeholders better understand what we are doing.

Several communication tools are available as follows;

Financial Highlights	Business Report	Newsletter for Shareholders
Annual Report	Social and Environmental Report	Corporate Guide
Homepage	In-house Newsletters

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